Social media for lighting manufacturers, sorted.
A month of posts written for your line of work: the caption, the hashtags, what to photograph and the day to post. Answer six questions and the first month is free.
Where your plan focuses
The platform and content mix SahiPost starts from for this trade. It is a starting point, not a rule.
Platforms
What you post
A sample post
This is the kind of post that lands in your plan, here for Instagram.
Myth: Higher wattage means brighter. Fact: Lumens, not watts, measure brightness. Check the lumens on the pack.
Photo brief. Two LED bulbs side by side on a desk, one glowing brighter, no brand names.
Myths your customers believe
Posts that correct a myth earn trust. Your plan includes them, with your business name attached.
Myth. Higher wattage means brighter
Fact. Lumens, not watts, measure brightness.
Myth. All LEDs last the same
Fact. Driver quality and heat management decide lifespan.
Myth. Cool white is always better
Fact. Warm white suits homes; cool white suits work areas.
Myth. Cheap LEDs save the most
Fact. Early failures and poor efficiency cost more over time.
How to choose the right LED
- Check lumens
- Pick colour temperature
- Check warranty
Questions your customers ask
Are your products BIS registered?
Registration details are printed on products where applicable.
What warranty do you offer?
Warranty terms are printed on packs and quotes.
Do you make private labels?
Yes, for brands and distributors.
Can you supply tenders?
Yes, with technical documentation.
What colour temperatures are available?
Warm, neutral and cool white options.
Do you test products?
Yes, ageing and electrical tests.
Hashtags to start with
Ready for a month of posts?
Six questions, about two minutes. No card, and the first month stays free.