Social media for asset finance providers and loan agents, sorted.
A month of posts written for your line of work: the caption, the hashtags, what to photograph and the day to post. Answer six questions and the first month is free.
Where your plan focuses
The platform and content mix SahiPost starts from for this trade. It is a starting point, not a rule.
Platforms
What you post
A sample post
This is the kind of post that lands in your plan, here for Instagram.
Myth: Paying cash for machinery is always smarter. Fact: It can starve your working capital. Finance long-life assets. Keep cash for daily operations. Loans are subject to the lender's approval and terms.
Photo brief. Split card: an empty cash box beside a new machine labelled MYTH, a running machine with a full cash box labelled FACT.
Myths your customers believe
Posts that correct a myth earn trust. Your plan includes them, with your business name attached.
Myth. Paying cash for machinery is always smarter
Fact. Using all cash can starve working capital. Asset finance spreads the cost while the machine earns.
Myth. Only big factories get equipment loans
Fact. Small manufacturers, clinics and workshops also finance equipment, subject to lender criteria.
Myth. Leasing and loans are the same
Fact. Ownership, tax treatment and balance-sheet effects differ. Discuss with your CA which suits you.
Myth. The lowest interest rate is the cheapest deal
Fact. Processing fees, prepayment charges and insurance change the real cost. Compare total cost.
How to prepare an equipment loan application
- Get a formal quotation for the equipment
- Keep financial and bank statements ready
- Show how the equipment will increase income
Questions your customers ask
What equipment can be financed?
Machinery, commercial vehicles, medical and IT equipment, subject to the lender's policy.
What documents are needed?
Usually KYC, business proof, financial statements, bank statements and the equipment quotation. The lender confirms the list.
How long does approval take?
It varies by lender and completeness of documents. Complete files move faster.
Should I lease or take a loan?
It depends on ownership needs and tax treatment. We explain options; your CA should advise on tax.
Who decides approval?
The lender. We help prepare a complete application.
Are there prepayment charges?
Terms vary by lender and are stated in the sanction letter. Read them carefully.
Hashtags to start with
Ready for a month of posts?
Six questions, about two minutes. No card, and the first month stays free.