Social media for stationery stores, sorted.
A month of posts written for your line of work: the caption, the hashtags, what to photograph and the day to post. Answer six questions and the first month is free.
Where your plan focuses
The platform and content mix SahiPost starts from for this trade. It is a starting point, not a rule.
Platforms
What you post
A sample post
This is the kind of post that lands in your plan, here for Instagram.
5 back-to-school essentials: 1. Notebooks 2. Geometry box 3. Water bottle 4. Lunch box 5. Labels
Photo brief. A neatly packed school bag with labelled notebooks.
Myths your customers believe
Posts that correct a myth earn trust. Your plan includes them, with your business name attached.
Myth. All pens are the same
Fact. Ink flow, grip and paper matter for comfort.
Myth. Cheap notebooks save money
Fact. Thin paper bleeds and wastes time.
Myth. Art supplies are only for artists
Fact. Colouring and journaling help everyone relax.
Myth. Digital replaced stationery
Fact. Writing by hand helps memory.
How to prepare for the school year
- Use the school list
- Label everything
- Buy a few spares
Questions your customers ask
Do you prepare school kits?
Yes, from school lists.
Do you supply offices?
Yes, with monthly delivery.
Do you have art supplies?
Yes.
Do you do photocopies and printing?
Yes.
Do you deliver?
Yes, in {city}.
Do you have planners and diaries?
Yes, in season.
Hashtags to start with
Ready for a month of posts?
Six questions, about two minutes. No card, and the first month stays free.