Social media for timber merchants, sorted.
A month of posts written for your line of work: the caption, the hashtags, what to photograph and the day to post. Answer six questions and the first month is free.
Where your plan focuses
The platform and content mix SahiPost starts from for this trade. It is a starting point, not a rule.
Platforms
What you post
A sample post
This is the kind of post that lands in your plan, here for Instagram.
Myth: Fresh wood is ready to use. Fact: Wood must be seasoned to avoid warping.
Photo brief. Stacks of seasoned timber planks in a yard with good airflow.
Myths your customers believe
Posts that correct a myth earn trust. Your plan includes them, with your business name attached.
Myth. All teak is the same
Fact. Origin, age and grade change quality.
Myth. Fresh wood is ready to use
Fact. Wood must be seasoned to avoid warping.
Myth. Hardwood is always better
Fact. Choose by use; some softwoods suit indoor work.
Myth. Plywood is weaker than solid wood
Fact. Good plywood is stable and strong for many uses.
How to check timber quality
- Check grain and knots
- Check moisture
- Ask for grade and origin
Questions your customers ask
Do you sell seasoned timber?
Yes.
Is your timber legally sourced?
Yes, with documents.
Do you cut to size?
Yes.
Which wood suits doors?
Teak, sal or engineered options, depending on budget.
Do you treat wood?
Yes, anti-termite treatment.
Do you deliver?
Yes.
Hashtags to start with
Ready for a month of posts?
Six questions, about two minutes. No card, and the first month stays free.