Social media for masons and stonemasons, sorted.
A month of posts written for your line of work: the caption, the hashtags, what to photograph and the day to post. Answer six questions and the first month is free.
Where your plan focuses
The platform and content mix SahiPost starts from for this trade. It is a starting point, not a rule.
Platforms
What you post
A sample post
This is the kind of post that lands in your plan, here for Instagram.
Myth: More cement makes walls stronger. Fact: Too much cement makes mortar brittle. The right mix and proper curing make walls last.
Photo brief. Split card: a cracked wall with heavy grey mortar labelled MYTH, a neat brick wall being cured with water labelled FACT.
Myths your customers believe
Posts that correct a myth earn trust. Your plan includes them, with your business name attached.
Myth. More cement in the mortar makes walls stronger
Fact. Too much cement can make mortar brittle and prone to cracking. The right mix ratio for the job is what matters.
Myth. Curing is optional for brickwork
Fact. Brickwork and plaster need curing to gain strength. Skipping it leads to cracks and weak joints.
Myth. Any brick will do
Fact. Bricks vary in strength and absorption. Good bricks, soaked before laying, bond better.
Myth. Stone cladding just needs to be stuck on
Fact. Cladding needs proper adhesive, surface preparation and sometimes mechanical fixing to stay in place.
How to check brickwork quality
- Check the wall is plumb with a level
- Look for even, filled joints
- Make sure courses are straight
Questions your customers ask
Do you build compound walls?
Yes, with proper foundations and pillars as per the site and height needed.
Can you do stone cladding?
Yes, using suitable adhesives and fixing methods for interior and exterior walls.
How do you keep walls straight?
We use string lines, spirit levels and plumb bobs at every course.
How long does brickwork need curing?
Typically for several days, keeping it moist. We plan curing as part of the work.
Do you work with an engineer's drawing?
Yes. For load-bearing or structural walls we follow the engineer's design.
Do you charge per day or per square foot?
Either, depending on the job. We agree the basis and scope before starting.
Hashtags to start with
Ready for a month of posts?
Six questions, about two minutes. No card, and the first month stays free.