Social media for optometrists and eye clinics, sorted.
A month of posts written for your line of work: the caption, the hashtags, what to photograph and the day to post. Answer six questions and the first month is free.
Where your plan focuses
The platform and content mix SahiPost starts from for this trade. It is a starting point, not a rule.
Platforms
What you post
A sample post
This is the kind of post that lands in your plan, here for Instagram.
Ease screen eye strain: 1. Follow the 20-20-20 rule. 2. Keep screens at arm's length. 3. Blink often and adjust brightness. And get your eyes tested once a year.
Photo brief. A person at a laptop looking out of a window at trees in the distance, soft daylight.
Myths your customers believe
Posts that correct a myth earn trust. Your plan includes them, with your business name attached.
Myth. Wearing glasses makes eyes weaker
Fact. Glasses correct vision; they do not weaken eyes. Power can change with age for other reasons.
Myth. Reading in dim light damages eyes
Fact. It can cause strain and tiredness, but it does not cause lasting damage.
Myth. Children will outgrow squinting
Fact. Squinting can signal a vision problem. Get an eye test.
Myth. Contact lenses can be worn while sleeping
Fact. Most lenses should be removed before sleep unless prescribed for overnight wear.
How to reduce screen eye strain
- Follow the 20-20-20 rule
- Keep screens at arm's length
- Blink often and adjust brightness
Questions your customers ask
How often should I get an eye test?
Usually once a year, or sooner if you notice changes. Children may need more frequent checks.
Do you test children?
Yes, with child-friendly methods.
Can I switch to contact lenses?
Many people can, after an eye test and fitting. We teach safe handling.
What is the 20-20-20 rule?
Every 20 minutes, look at something 20 feet away for 20 seconds to reduce screen strain.
Do you refer for eye conditions?
Yes. If we find signs that need an ophthalmologist, we refer you.
How long do spectacles take?
Most are ready in a few days, depending on lenses.
Hashtags to start with
Ready for a month of posts?
Six questions, about two minutes. No card, and the first month stays free.