Social media for osteopaths, sorted.
A month of posts written for your line of work: the caption, the hashtags, what to photograph and the day to post. Answer six questions and the first month is free.
Where your plan focuses
The platform and content mix SahiPost starts from for this trade. It is a starting point, not a rule.
Platforms
What you post
A sample post
This is the kind of post that lands in your plan, here for Instagram.
Myth: Rest is always best for back ache. Fact: For many common back aches, gentle movement helps more than bed rest. Get assessed if you are unsure.
Photo brief. A person taking a gentle walk in a park in the morning, relaxed posture.
Myths your customers believe
Posts that correct a myth earn trust. Your plan includes them, with your business name attached.
Myth. Rest is always best for back pain
Fact. For many common back aches, gentle movement helps more than bed rest. Get assessed if unsure.
Myth. Clicking sounds mean bones are moving into place
Fact. The sound is usually gas released from a joint. It is not a sign of success or failure.
Myth. Good posture means sitting perfectly straight
Fact. Changing position often matters more than one perfect posture.
Myth. Every back pain needs a scan
Fact. Many cases do not. A good assessment decides if scans or a doctor's review are needed.
How to set up a back-friendly desk
- Keep the screen at eye level
- Support your lower back
- Keep feet flat on the floor
Questions your customers ask
What is osteopathy?
A hands-on approach that assesses and treats muscles and joints, combined with advice and exercises.
How is it different from physiotherapy?
There is overlap. Osteopathy uses more hands-on techniques; physiotherapy often focuses on exercise rehabilitation.
Do I need a doctor's referral?
Not usually. If we see warning signs, we refer you to a doctor.
What should I wear?
Comfortable clothing that allows movement.
How many sessions will I need?
It depends on your assessment. We review progress regularly.
Will you give me exercises?
Yes. Home exercises are a key part of the plan.
Hashtags to start with
Ready for a month of posts?
Six questions, about two minutes. No card, and the first month stays free.