Social media for waterproofing contractors, sorted.
A month of posts written for your line of work: the caption, the hashtags, what to photograph and the day to post. Answer six questions and the first month is free.
Where your plan focuses
The platform and content mix SahiPost starts from for this trade. It is a starting point, not a rule.
Platforms
What you post
A sample post
This is the kind of post that lands in your plan, here for Instagram.
Myth: The monsoon is the time to waterproof. Fact: Most systems need dry surfaces. Fix it in summer. Stay dry in the rains.
Photo brief. Split card: workers coating a wet terrace in rain labelled MYTH, a dry sunny terrace being coated labelled FACT.
Myths your customers believe
Posts that correct a myth earn trust. Your plan includes them, with your business name attached.
Myth. One coat of waterproofing paint solves leaks
Fact. Leaks need the source found and the right system applied with proper surface preparation and detailing.
Myth. Waterproofing lasts forever
Fact. All systems age with sun, movement and wear. Periodic inspection and maintenance extend their life.
Myth. Seepage on a wall means the wall is leaking
Fact. Water often travels from elsewhere: a terrace, a pipe, a bathroom above. Diagnosis comes first.
Myth. Monsoon is the best time to waterproof
Fact. Most systems need dry surfaces. Summer is usually the best time to apply them.
How to find where a leak comes from
- Note when it appears: during rain or bathroom use
- Check the area directly above and nearby pipes
- Get a moisture survey before treatment
Questions your customers ask
How do you find the source of a leak?
We inspect, check plumbing and drainage, and use moisture meters to trace where water enters.
When should waterproofing be done?
Ideally in dry months before the monsoon, when surfaces can be properly prepared and cured.
Which system do you use?
It depends on the area: terraces, bathrooms, walls and basements need different systems. We explain the choice.
Do you give a warranty?
Yes, warranty terms depend on the system and are written in the agreement.
Can you fix leaks without breaking tiles?
Sometimes, using grout and joint treatments. If the source is beneath tiles, breaking may be needed.
Do you work for societies?
Yes, for terraces, external walls and common areas.
Hashtags to start with
Ready for a month of posts?
Six questions, about two minutes. No card, and the first month stays free.