Advertising & Marketing

Social media for offset printing presses, sorted.

A month of posts written for your line of work: the caption, the hashtags, what to photograph and the day to post. Answer six questions and the first month is free.

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Where your plan focuses

The platform and content mix SahiPost starts from for this trade. It is a starting point, not a rule.

Platforms

Instagram40%
Facebook35%
LinkedIn25%

What you post

Teach35%
Engage20%
Build trust30%
Sell15%

A sample post

This is the kind of post that lands in your plan, here for Instagram.

A SahiPost poster for offset printing presses, made from the post "The first sheet off the press goes straight to the viewing light.", with the business name, phone number and logo along the bottom
The poster SahiPost made for this post.

The first sheet off the press goes straight to the viewing light. It is checked against the signed proof before the run continues. That is how the ten-thousandth catalogue matches the first. Offset printing for businesses in {city}.

#offsetprinting #catalogueprinting #commercialprinting #printproduction

Photo brief. A press operator holding a printed sheet under a colour viewing light beside a proof, four-colour press in the background, no legible text.

Myths your customers believe

Posts that correct a myth earn trust. Your plan includes them, with your business name attached.

Myth. Offset is old technology

Fact. Offset remains the most economical way to print large quantities with consistent colour. Modern presses are fast, precise and well controlled.

Myth. Offset only makes sense for huge runs

Fact. The break-even point depends on size, colours and paper. For many catalogues and cartons, offset becomes cheaper than digital at moderate quantities.

Myth. Colour matching is guesswork

Fact. With a signed proof, colour references and press checks, colour can be held consistent across thousands of sheets.

Myth. Paper choice does not change the result

Fact. Coated and uncoated papers take ink differently. The same file looks brighter on coated stock and softer on uncoated.

How to prepare files for offset printing

  1. Set the document in CMYK with bleed on all sides
  2. Embed fonts and use high-resolution images
  3. Export a print-ready PDF and check it at full size

Questions your customers ask

What is the minimum quantity for offset printing?

It depends on the job. Because plates and setup are a fixed cost, offset becomes economical as quantity rises. We will tell you where it makes sense against digital.

Will the colours match our brand exactly?

Share brand colour references and approve a contract proof. We check colour on press against it so the run stays consistent.

How long does a bulk order take?

Lead time depends on quantity, finishing and the season. Share your deadline, such as a trade fair or launch, at the quoting stage.

Do you print packaging cartons?

Yes. Tell us the product size, weight and how it will be shipped so we can suggest board strength and finish.

What file format do you need?

Print-ready PDF in CMYK with bleed, embedded fonts and high-resolution images. We check every file before making plates.

Can we attend a press check?

For colour-critical jobs, yes. Seeing the first sheets on press is the best way to sign off colour.

Hashtags to start with

Ready for a month of posts?

Six questions, about two minutes. No card, and the first month stays free.

See my free plan

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