Advertising & Marketing

Social media for signage makers, sorted.

A month of posts written for your line of work: the caption, the hashtags, what to photograph and the day to post. Answer six questions and the first month is free.

Get my free plan

Where your plan focuses

The platform and content mix SahiPost starts from for this trade. It is a starting point, not a rule.

Platforms

Instagram40%
Facebook35%
LinkedIn25%

What you post

Teach35%
Engage20%
Build trust30%
Sell15%

A sample post

This is the kind of post that lands in your plan, here for Instagram.

A SahiPost poster for signage makers, made from the post "The best moment in our work: the first switch-on at dusk.", with the business name, phone number and logo along the bottom
The poster SahiPost made for this post.

The best moment in our work: the first switch-on at dusk. Weeks of design, routing, LED fitting and testing come down to this one second. Shop boards made and installed across {city}.

#shopsignboard #ledletters #shopfrontdesign #signboardmaker

Photo brief. A shopfront at dusk as acrylic LED letters light up, abstract shapes instead of readable words, installers watching from the street.

Myths your customers believe

Posts that correct a myth earn trust. Your plan includes them, with your business name attached.

Myth. A bigger board is always better

Fact. Readability depends on letter size, contrast and placement. A well-designed medium board can be clearer than a huge cluttered one.

Myth. All LED signs use the same quality

Fact. LED modules, drivers and waterproofing vary widely. Cheaper components often mean dim spots and early failures.

Myth. Signboards do not need maintenance

Fact. Dust, rain and sun wear any sign. Simple cleaning and a yearly check on wiring and fixings keep it looking new.

Myth. A shop board can say everything you sell

Fact. People read a board in seconds. The name and one line about what you do are enough. Details belong inside the shop.

How to design a shop board people can read

  1. Make the business name the largest element
  2. Add one short line about what you do
  3. Use strong contrast that works in daylight and at night

Questions your customers ask

Which signage material should I choose?

ACP with acrylic letters is popular for durability and a clean look, glow sign boxes suit budget-friendly lighting, and metal letters suit premium fronts. We suggest options for your site and budget.

How long does a signboard take?

Design, fabrication and installation time depends on size and type. Share your opening date when you enquire so we can plan backwards.

Do LED signs use a lot of electricity?

LED signs use far less power than older tube lights. A timer can switch the sign on only during evening hours.

Do you install the board?

Yes. Our team installs with proper fixings and safety equipment, and we check the electrical connection for illuminated signs.

Do I need permission for a shop sign?

Many municipal bodies regulate size and placement of outdoor signs. Check with your local office; we can share what is usually needed.

What warranty do LED components have?

It depends on the components used. Ask for warranty terms in writing for LEDs, drivers and fabrication.

Hashtags to start with

Ready for a month of posts?

Six questions, about two minutes. No card, and the first month stays free.

See my free plan

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